The five itineraries that make up the brand Cultural Routes of Spain —The Routes of Charles V, Prehistoric Rock Art Trails, Silver Route, the Way of El Cid and the Paths of Passion— will jointly attend the WTM in London, considered one of the most important in the tourism sector worldwide.
London celebrates a new edition of the from November 4th to 6th W, one of the most important tourism fairs held worldwide. For the fourth consecutive year, Prehistoric Rock Art Trails, Silver Route Route, Camino del Cid, Routes of Charles V y paths of passion They will be present at the event with the aim of showcasing their potential and tourist attractions to both professionals and the general public.
The five itineraries travel to the British capital under the common denominator of Cultural Routes of Spain With the aim of broadening its horizons and enhancing its international image, the brand is conceived as a proposal supported by Turespaña (the Spanish Tourism Institute) that brings together the offerings of these five major routes. Their thematic axes cover a significant portion of Spain's history: Prehistoric Rock Art, the heart of Roman Hispania along the Silver Route (Vía de la Plata), the literary and historical legacy of El Cid Campeador in the Middle Ages, the routes of Emperor Charles V during the Renaissance, and the spiritual expressions and popular traditions of Holy Week in southern Spain. Thus, from a dedicated counter within the Turespaña stand, the artistic, heritage, and cultural richness of the five routes will be disseminated and promoted.
According to official figures, this edition has the participation of 50.000 travel industry professionals, 9.000 buyers, 5.000 exhibitors and 3.000 journalists from more than 180 different countries, and it is expected that close to one million business meetings will take place during its course.
Cultural Routes of Spain
El Cultural Route of the Council of Europe Prehistoric Rock Art Trails Spain boasts up to 86 major archaeological and rock art sites of great scientific, cultural, artistic, and archaeological interest, grouped into 12 routes that traverse the rural landscapes where this ancient art has been preserved. Currently, more than 1,5 million visitors come each year to the sites where the first inhabitants of our species (perhaps including Neanderthals) left us their groundbreaking rock art, an art form full of symbolism motivated by religious beliefs and replete with references to nature, which shaped the first cultural landscapes of the Iberian Peninsula.
La Silver Route Route It is a modern tourist route that runs through the west of the Iberian Peninsula, crossing four autonomous communities and seven provinces along a south-north axis (Seville-Gijón) of almost 900 kilometers and covering more than 120.000 km². The Route boasts important archaeological remains, the result of the passage of different cultures over 2.000 years, and a significant cultural and artistic heritage. This route is also a journey through Spanish gastronomy and the ecological richness and variety of landscapes found on the Iberian Peninsula.
El Camino del Cid It is a 2.000 km cultural tourist route that crosses Spain from the interior of Castile to the Mediterranean coast of the Valencian Community following the literary and historical traces of El Cid Campeador: a medieval route where vast natural spaces and small towns with high historical and artistic value predominate.
The Routes of Charles V They propose a route through Spanish municipalities linked to Emperor Charles I of Spain and V of Germany during his numerous visits to the Iberian Peninsula. The routes offer the opportunity to visit towns and areas of extraordinary natural beauty, experiencing the deep-rooted culture of the people, reflected in their traditions, legends, and way of life. Furthermore, the gradual addition of new towns to the route allows for their economic, social, and tourism development, leveraging the emperor's legacy. In this regard, and as an example, it is worth highlighting the implementation of initiatives such as the 'Product Club,' designed to promote tourism products located along the various emperor routes.
paths of passion This tourist route delves into the geographical heart of Andalusia, passing through towns that have kept alive their passion for traditions and their historical, cultural, and artistic past. The itinerary covers ten essential locations in the Andalusian interior. Alcalá la Real, in Jaén; Baena, Cabra, Lucena, Priego de Córdoba, and Puente Genil, in Córdoba; and Carmona, Écija, Osuna, and Utrera, in Seville, offer the opportunity to experience the Andalusian way of life.